Contributors

EurAfrican 2024

Luís Alves Monteiro

President of the Portuguese Olympic Athletes Association, Portugal

Luis Alves Monteiro grew up in Mozambique and at the age of 14 moved back to his native country of Portugal.  Luis is a graduate in Law, and has become a highly skilled Sales, Communications & Marketing specialist with +20 years of experience in the field.  In 1999, he took the role as sales Director of industry within HP.  2002 Luis became HP’s Financial services Manager responsible for the implementation, development of financial products in the channel market.  January 2005 Luis joined Xerox as GM of North Region in Portugal, achieving a sustainable growth of Profit taking it from 8% to 35%.   August 2008 Luis became the European Channel Marketing Manager for Europe, moving from Portugal to the UK.

Luis has also had roles as Xerox Southern Entity (Italy/Spain/Greece/Portugal), Luis Facilitated the development of the long term strategy for the Channel in Europe, leading in London the Europe marketing (14 Countries) team who are responsible for driving pipeline and signings across Europe.

Luis was the Head of Integrated Marketing & Communications Developing Markets Operations, responsible for driving marketing and communication strategies across all lines of business in Develop Marketing Operations(8 regions, 144 Countries) and was responsible for implementing the channel Strategy

He also worked as Iberian Sales and Distribution Manager for OKI Corporation, during the last 3 years, managing as well a Pan European contract for Techdata (16 Countries)

Although Luis has had a gamut of roles and gained a vast skill set, his expertise lies in the world of Sales Marketing and Communication, with a recognized ability to manage high performance teams helping them Unleash their potential, and also able to develop cutting-edge strategies that transform, redefine and support a streamlined business process environment.

He works as Independent Consultant in areas such as Leadership, Change Management, Sales and Customer success, his also a motivational speaker, using the powerful combination between is skill sets from the corporate world, and the power of a high performer sport career.

He is an avid sport fan, having been successful enough to participate in the Olympic Games as a Modern Pentathlon athlete representing his home country Portugal, he also did fencing and water polo, as a federate athlete, also representing Portugal in the national team, currently is the Presidente of the National Olympic association and also member of the Worl Olympic Association..